Humana emphasizes well-being at Taste of Chicago

The Well-Being Tour returns to the 2013 Taste of Chicago, the nation's largest food festival.

The Well-Being Tour returns to the 2013 Taste of Chicago, the nation’s largest food festival.

The Humana Healthier Choices program is returning to the 2013 Taste of Chicago, inspiring chefs to offer healthier dishes at the nation’s largest food festival, which will be held July 10-14 in Grant Park.

The 2013 program features a new twist – the Humana Healthier Choices Passport Guide, which includes the healthier food listing, wellness activities and options for Taste-goers to collect stamps for a chance to win prizes. The most robust Humana Healthier Choices list ever – 34 foods from 20 Chicago restaurants – includes appetizers, main courses and desserts that meet nutritional criteria for calories, sodium and saturated fat, reviewed by a physician panel.

The Humana Healthier Choices are indicated by a green apple on the menu boards at participating restaurant booths. The Humana Healthier Choices Passport Guide is available for free and can be found at more than 70 Dominick’s locations, Humana’s Well-Being Tour at the Taste and online at the Taste of Chicago website http://bit.ly/19CFqtj.

“Taste of Chicago is a great tradition of enjoying local restaurants, good music and celebrating all things Chicago,” said Tim O’Rourke, president of Humana’s Great Lakes Medicare Region. “Humana is happy to be part of that tradition once again, as it ties in perfectly with our dream of helping people of all ages achieve lifelong well-being, while enjoying all that the Taste has to offer.”

Humana Healthier Choices Passport Guide provides ticket to healthy activities
The Humana Healthier Choices Passport Guide will provide Taste-goers with a host of well-being offerings. After picking up a passport, people can collect stamps by participating in wellness activities at the Well-Being Tour or sampling any Humana Healthier Choices food item. Taste-goers can complete six stamps and drop off their passport with Humana to be entered to win fun prizes. Prize drawings will take place on July 14 beginning at 3:30 p.m. Central (Please review the Humana Healthier Choices Passport Guide for official rules).

Humana Well-Being Tour makes a stop at Taste of Chicago
To provide people with a fresh perspective on healthy living, the Humana Well-Being Tour, presented by HumanaVitality®, will be at the Taste on July 10-13, 11 a.m. to 7 p.m., located on Congress Parkway.

The tour features include an interactive Xbox Kinect station where guests can play the “Your Shape” game; four biometric screening stations that provide personalized metrics and health experts to describe the results; and, a hydration station, equipped with a person-powered bicycle, that displays information on the importance of staying hydrated and provides a cup of water as a reward for pedaling.

Taste-goers can pick up a free pedometer, compliments of the Humana Walkit program, to help count their steps. Taste-goers can complete an activity to earn a stamp in the Healthier Choices Passport Guide.

Dick Biondi Boomer Bash 
Legendary disc jockey Dick Biondi will be making an appearance on July 14, for Taste-goers who are ready to put on their dancing shoes. The Biondi Boomer Bash, presented by Humana, will feature a sock-hop with the legendary Dick Biondi from 2 to 4 p.m., where guests can dance to music from the ‘50s and ‘60s, hoola hoop and play other fun games.

Now in its sixth consecutive year sponsoring Taste of Chicago, Humana remains dedicated to providing Taste-goers with healthy options. All of Humana’s offerings can be found on the Taste of Chicago map in the “Humana Experience” area.

Taste of Chicago: Fitness, food and fun

The Well-Being Tour is open from 11 a.m. to 7 p.m. on Congress Parkway each day of the Taste of Chicago festival.

When Chicago, a city best known for serving up dishes such as hot dogs, deep-dish pizza and cheesecake, hosts the largest food festival in the nation, you might not expect to find a lot of healthful activities or food choices. But that is exactly what you will see at the 2012 Taste of Chicago, which is being held July 11-15 in Grant Park.

Humana is bringing several activities to the annual event that help Taste-goers keep the focus on their health and well-being while having fun and enjoying great food. Humana worked with physicians with expertise in nutrition and diet to compile the Humana Healthier Choices guide, which features 27 appetizers, main courses and desserts from 15 Chicago restaurants. The Healthier Choices are indicated by a green apple on the menu boards at participating restaurants. Taste-goers can also use the free guide available at www.humana.com/tasteofchicago or www.facebook.com/humana.tasteofchicago.

An example of the tasty, healthier options is the baked crab cake nuggets that chef Dave Samber created for Polo Café (video).

It’s not all about food though. If you go to the festival, look for these other Humana sponsored events that emphasize the great outdoors, fun and fitness:

  • Well-being Tour: The tour is traveling across the country to provide a fresh perspective on healthy living. It features an interactive Xbox Kinect station where guests can play the “Your Shape” game, four biometric screenings and an opportunity to receive a free pedometer. It is open from 11 a.m. to 7 p.m. on Congress Parkway each day of the Taste.
  • Humana Race to Taste Twilight Run: The 5K run/2-mile walk kicks off at 6:15 Thursday, July 12, at Queens Landing on the lakefront.
  • Humana Dining Pavilion: Humana teams up with Shedd Aquarium for a healthful cooking demonstration at 11:30 a.m. Friday, July 13, at the main Cooking Corner stage. On Saturday, July 14, Taste-goers are invited to attend the Biondi Boomer Bash, which begins with a live broadcast from WLS-FM at 10 a.m. followed by a sock hop with the legendary Dick Biondi from 4-6:30 p.m. where people can dance to music from the 50’s and 60’s.

Humana Well-Being Tour, Celebrity Guest to Stop in Orlando

The Well-Being Tour, a national mobile health initiative, displays a variety of interactive Humana innovations aimed at spreading the message of well-being and demonstrating fun ways to be healthy.

The Humana Well-Being Tour is making a special stop this week – alongside an international television star – at the 19th annual Hispanic Business & Consumer Expo in Orlando, Fla.

The Well-Being Tour, a national mobile health initiative, displays a variety of interactive Humana innovations aimed at spreading the message of well-being and demonstrating fun ways to be healthy. This week’s stop, June 8 – 10, will include an opportunity to learn health and wellness tips from Lucy Pereda, host and producer of the long-running and top-rated home magazine syndicated TV series “En Casa de Lucy,” which airs in 18 countries in Latin America and in Portugal.

Other highlights include:

  • Free biometric screenings; demos of the Humana-sponsored game “Your Shape” on an Xbox Kinect; and learning the importance of water at Humana’s Hydration Station
  • Lucy Pereda will offer a healthy cooking demo and raffle cookbooks, as well as makeup tips
  • Performance and autograph signing by the Orlando Magic Silver Stars dance squad

The Hispanic Business & Consumer Expo is the largest business expo targeting the Hispanic market in the nation and has attracted more than 20,000 attendees during the past two years. To get more information, visit their Facebook page.

Humana Challenge Named “Sports Event of the Year”

Mike McCallister and Bill Clinton watch the action at the 2012 Humana Challenge.

Mike McCallister and Bill Clinton watch the action at the 2012 Humana Challenge.

The 2012 Humana Challenge, in partnership with the Clinton Foundation, was named “Sports Event of the Year” at the fifth-annual Sports Business Awards in New York on Wednesday, May 23.

“Winning “Sports Event of the Year” is an unbelievable honor for the Humana Challenge,” said Mike McCallister, Humana Chairman and CEO. “It really speaks to the commitment of our partners and the Coachella Valley community in making this event successful. We were also proud that spectators, fans and viewers rallied around our dream of helping people achieve lifelong well-being that we and the Clinton Foundation worked to emphasize throughout the tournament. We’re humbled by the success of the event and will continue to instill healthy activities throughout the years to come.”

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Humana Well-Being Tour: On the road to better health

The Humana Well-Being Tour, a national mobile health initiative, appeared at the Shell Houston Open for its second appearance of a national seven-month tour on March 29, 2012, in Humble, Texas. The Tour displays a variety of interactive Humana innovations aimed at spreading the message of well-being.

Humana brought its Well-Being Tour, a national mobile health initiative, to the Shell Houston Open on March 29, 2012, in Humble, Texas. The Tour, which debuted at the Humana Challenge PGA TOUR golf tournament in partnership with the William J. Clinton Foundation in January, displays a variety of interactive Humana innovations aimed at spreading the message of well-being and demonstrating fun ways to be healthy. Activities include:

  • Walkit: Attendees receive a free pedometer with an RFID tag through the HumanaFit program to track their steps during the event and beyond.
  • Humana Biometrics Stations: Participants visit one of four (non-invasive) biometric screening stations to receive personalized health results and ask questions of qualified professionals.
  • Xbox Kinect: Fans experience the Humana co-branded Xbox Kinect “Your Shape” game that demonstrates how being healthy can also be fun.
  • Photo Station: Visitors share physical feats using green screen technology.
  • Well-Being Wall: Participants join in a living collage by sharing personal definitions of well-being.

As with the Humana Challenge, select stops on the Humana Well-Being Tour will include a charitable donation from The Humana Foundation tied to the WalkitSM program. For example, at the Shell Houston Open, Humana gave free pedometers to fans who visited the Well-Being Tour. Tournament attendees were encouraged to track their steps throughout the event, after which The Humana Foundation will donate $1 for every 50 recorded steps, up to $100,000, for local Houston charities.

The Tour will continue across the country for seven months with stops at fairs, festivals and PGA Tour events, on a mission to challenge and inspire people to live life fully.

Humana Launches Well-Being Tour

Humana Challenge

Humana launched a national Well-being Tour from the Humana Challenge on Wednesday, creating a dynamic way to demonstrate Humana’s commitment to help people achieve lifelong well-being and live life fully. Raja Rajamannar, Humana Senior Vice President and Chief Innovation and Marketing Officer, introduced the tour, which features an 18-wheel tractor trailer mobile display with opportunities for visitors to participate in a variety of well-being activities, including stationary bikes, biometric screening stations, registration for Humana’s WalkIt program, and the new Xbox Kinect game sponsored by Humana, “Your Shape Fitness Evolved 2012.”

Following the Humana Challenge, the mobile display will visit communities across the country for eight months. Tour stops will include PGA TOUR events, Humana Guidance Centers, KaBOOM! multi-generational playground construction sites and other health-focused venues.

“This [Well-Being Tour] is going to go across the country…We’re trying to spread the message far and wide, and this is just the beginning!” said Rajamannar. “We are giving away 12,000 pedometers at this PGA TOUR event today. The whole idea is to get people to start moving and counting their steps.”