woman buying produce

HumanaVitality partners with Walmart on first-of-its-kind healthier food program

“An apple a day keeps the doctor away.”

You may recognize this phrase from your childhood, but how many of us consistently eat healthy foods?

HumanaVitality®, a comprehensive wellness solution aimed at incentivizing healthy behaviors, has embarked on an industry-first partnership with Walmart to offer its members savings on healthy food purchases.

Beginning Oct. 15, more than 1 million HumanaVitality members will be eligible for the new Vitality HealthyFood™ program, which seeks to inspire Americans to eat well by offering a 5 percent savings on Walmart products that carry the Great For You™ icon. Items including fresh fruits, vegetables and low-fat dairy will now be eligible for the 5 percent savings, which can mean smarter choices at stores and lead to healthier families overall.

This partnership with Walmart represents a new way we can help our members become more aware of the wide array of healthier food options available to them,” said Joe Woods, CEO of HumanaVitality. “It’s an exciting opportunity to expand the comprehensive HumanaVitality wellness solution and offer additional rewards to our members for living more healthful lives.”

For more information about how the program works, check out this infographic.

healthy food infographic

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