The focus of the Humana Challenge, which is in its third successful year, has been to inspire and motivate people to improve their own health and to continue the tradition of philanthropy of the former Bob Hope Classic.
A new partnership with Charity Miles, announced at an event at PGA West in La Quinta, Calif., earlier this week, perfectly meshes both of those priorities by rewarding healthy behavior with donations to charities.
Anyone, anywhere can participate through the end of the tournament on Sunday, Jan. 19. Simply download the free app, then walk, run or bike and create positive change for yourself and for others. Participants earn 25 cents for each mile logged, and Humana will match participant donations up to $50,000 to benefit Desert Classic Charities.
So far, people around the world have logged 80,000 miles with the Charity Miles app.
“Even if you’re not at the #HumanaChallenge this week, you can improve your health while helping those in need with the @CharityMiles App,” tweeted golf legend and Humana Well-Being Ambassador @GaryPlayer earlier this week.