A Humana video – “2015 National Senior Games: Inspiring Generations of Better Health” – won the large company category at the 2016 Boston College Corporate Citizenship Film Festival (BCCCC).
Every two years, more than 10,000 athletes age 50 and up compete in the largest sporting event for their age group – the National Senior Games. As the presenting sponsor of the 2015 National Senior Games, Humana highlighted that staying fit and athletic after age 50 is not only possible, but achievable – at all ages and abilities. Humana, a health and well-being company, works toward helping people achieve lifelong well-being; this includes encouraging people to stay physically and socially active as they age, and this video illustrates that.
The Corporate Citizenship Film Festival offers companies an opportunity to tell their stories and be recognized for achievements in corporate citizenship. The mission of the Film Festival is to honor excellence and recognize the hard work of corporate citizenship programs.