Humana’s recent Innovation Challenge engaged entrepreneurs, startups and students in helping solve health care and user-experience problems for the Medicare population.
The goal was to inspire agile, innovative partners to explore solutions for Medicare members and those who care for them, empowering them to take more action on health insights and trends. Each team sought a streamlined solution with appropriate logic and hierarchy that would help care providers (physicians, nurses, care managers, and other providers of care) efficiently make sense of data and needed interventions.
The finalists presented to a panel of judges made up of Humana and Silicon Valley leaders. The three winners were:
• MedMind, an idea for an artificial intelligence platform that increases well-being through personalized patient engagement and intuitive, predictive population health management. The concept — presented by Martin Shapiro, an MD / MBA candidate at the University of Southern California, and Deanna Lam, a B.A. Design, Media Arts student at UCLA — won the top prize of $10,000. MedMind would streamline the patient and family experience to improve wellness screenings, appointment attendance and chronic disease management through a frictionless mobile and voice platform.
• Vesalius, a mobile app that would help members make better health decisions by tracking their health records and displaying the quantitative information clearly and accurately while also framing the experience as a journey, with a timeline display of their events, landmarks, searches and profile settings. It was presented by user experience designer Azalia Medina and took home the second-place prize of $5,000.
• Lexigram, a startup based in Redwood City, California, uses natural language processing and machine learning to combine structured and unstructured data from health plans to enable value-based care. This idea, presented by Paul Alexander, CEO and co-founder, took home the third-place prize of $2,500. Lexigram would enable real-time, frictionless interactions to give all stakeholders a comprehensive overview of a patient and their care — the right care to the right patient, at the right time.
Some winning teams will be receiving further guidance and feedback from Humana subject matter experts to help them fine-tune their ideas and improve their prototypes.
Through events like the Innovation Challenge, Humana can provide industry expertise to help start-ups learn more about the Medicare Advantage business, understand the needs of the Medicare population, and to “pressure test” their solutions. By partnering with agile, innovative start-ups and entrepreneurs, Humana can see challenging problems in a fresh light, attract new talent, and gain access to new, breakthrough ideas.